Yves Morieux is a senior partner and managing director in the Washington, DC, office of The Boston Consulting Group (BCG). As director of the BCG Institute for Organization and a BCG Fellow, he divides his time between leading research and advising senior executives of multinational corporations and public-sector entities in the United States, Europe, and Asia-Pacific on their strategies and organizational transformations.

Yves has contributed to the development of organization theory relating to the behavioral and structural conditions for economic value creation and competitive advantage. Turning these insights into practice with the simple rules, he has helped CEOs with their most critical challenges, for instance, moving their companies from quasi bankruptcy to industry leadership, or transforming the business model and culture to reach new heights, or successfully managing groundbreaking innovations.

Yves serves on the managerial advisory board of Social Business and the advisory board of the Journal of Customer Behaviour, has spoken at more than a hundred industry conferences, and lectured on economics and organizational sociology in various universities worldwide. He has published several book chapters, edited a book on strategy and technology and written articles in peer-reviewed as well as business journals. He has been interviewed and quoted extensively on television and in global publications, including The Economist, as an expert on the evolution of organizations. He is frequently sought out by national media in mature or rapidly developing economies to explain the implications of his work for their own companies.

Yves holds a PhD in industrial marketing from the University of Strathclyde in Scotland and a DEA in decision analysis and organizational sociology from the Paris Institute of Political Science (Sciences Po). He also attended the Scottish Business School, Skema and the Salzburg Seminar in American Studies. He lives in the Washington, DC, area.

Peter Tollman is a Boston-based senior partner and managing director at The Boston Consulting Group, which he joined in 1989. He leads BCG's People and Organization Practice in North America. Prior leadership roles have included global leadership of BCG's Biopharmaceutical's Sector and its R&D Topic. He holds a PhD in Engineering from the University of Cape Town, South Africa, and an MBA with distinction from Columbia Business School.

As one of BCG's most experienced client-service partners, Peter has helped many of the world's leading corporations improve the competitiveness and performance of their organizations. His work has spanned the globe and involved a wide range of engagements including: organization restructurings, governance redesigns, culture change, workforce engagement, shareholder value and growth-enhancement initiatives, improvements to operational effectiveness and key processes, post-merger integrations, enterprise-wide transformations, and coaching CEOs and other senior leaders through leadership transitions. He has helped clients gain insight from and successfully apply the Simple Rules across many of these efforts.

Peter is an invited speaker at many company and industry conferences and has authored a number of works including, Debunking the Myths of the First 100 Days: The Right Way and the Wrong Way for New CEOs to Approach Their Role; Creating People Advantage: Mastering HR Challenges in a Two-Speed World; Can R&D be Fixed? Lessons from Biopharma Outliers; Does Size Matter in R&D Productivity? If Not, What Does?; and Cascading Change.

In addition to his BCG work, Peter was a founding managing director of MPM Capital, a healthcare investment company. He sits on the Board of Governors of the Jerusalem Academy of Music and Dance at the Hebrew University and is a trustee of Walnut Hill School for the Arts. Peter lives in the Boston area with his wife, Linda Kaplan, MD, and their two college-age daughters, Jessica and Sarah.